Udayavani Kannada Daily Bengaluru Edition, Sat, 13 Mar 21

Manipal Media Network Limited’s journey began when out of the ideals, aspirations and vision of Dr. T.M.A. Pai and his brother Mr. T. Upendra Pai, the first ever Kannada newspaper publication in the Coastal Karnataka region, Udayavani, began its operation in January, 1970. With the passing of decades and the increase in the number of editions of the paper, its reach has increased exponentially and today it enjoys a leading pan-Karnataka presence. Soon to be added to the rich and ever-growing repertoire was the Kannada literary monthly Thushara in 1973, monthly film magazine Roopatara in 1977, family magazine Taranga in 1983 and the latest addition, fortnightly children’s magazine Tunturu in 2000, all of which are the market leaders or enjoy leading positions in their category in Kannada publications. To increase the sweep of its footprint, MMNL entered television software production in 2002 through its subsidiary, Manipal Entertainment Network Ltd., for Kannada channels with its programmes gathering numerous records and awards for duration of run as well as script and production quality. With its presence in print and television established and growing rapidly, MMNL took a giant step in the digital world in 1997 by launching the first ever Kannada news portal, www.udayavani.com, followed by the launch of pay sites for Roopatara and Taranga, thus moving towards cementing its presence in the digital sphere. Since 2008, MMNL has also concentrated on emerging as a one-stop solutions provider for conducting events of any magnitude for corporate clients across verticals through its event management arm, Manipal Ace Event Management Pvt. Ltd. Engaged in all stages – planning, management & coordination and execution, Manipal Ace aims to simplify and make things easier to provide excellent services to the clients – corporate, institutional and individual. From 2011 onwards MMNL expanded its digital business portfolio by becoming the first Kannada newspaper to release Apps for the iPad, iPhone and the Android phone market, thus charting a new growth trajectory for itself. MMNL established itself on the mobile platform through its partner Newshunt, an application which allows mobile users to read newspaper of their choice on the go. Through the NewsHunt platform, Udayavani is today among the top fifty newspapers in India to make available the latest news on the mobile handset. Guided for four decades by able administrators who believed in dreaming big, MMNL which set the norms for printing quality and technology, layout and design, today continues in the path charted by the legendary visionaries who nurtured it and is poised at an exciting place in its evolution, set to become a standard bearer among regional media networks in this country.

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